Mara needed an Etsy store set up for all her adorable instant downloadable printables for both Parents and children. After about 2 months, she decided that Etsy had too many fees leaving her with very little profit and no room to increase her prices due to other sellers selling the same type of products at about her same prices (otherwise pricing herself out of sales).
Mara consulted with me and we decided that her best alternative was to open an independent shop on WordPress using the WooCommerce platform (the Deluxe eCommerce Package with Added SEO and Security) and putting her Etsy shop on Vacation mode (duplicate products) for the time being. And now that her super adorable site is completed, she now is able to offer freebies via her Exclusive Freebie Library, something she was unable to really do on Etsy.
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